Speaker and Author Josh Hinds recently interviewed me for his excellent site BusinessNetworkingAdvice.com.
He asked me some great questions, including what ‘networking’ means to me, why I feel it’s so important, and even my thoughts on body language when approaching someone for the first time.
Here’s a little tidbit.
Josh: Benjamin, how do you define Business Networking and why do you feel it is important?
Benjamin Bach: Networking for me is all about meeting people and seeing if I can be valuable to them. Maybe I know someone who they should meet, maybe I read a book which can help their business - however I can help, I’m glad to do so. Part of my enduring purpose is ‘to give freely,’ and I really try to live up to that when I’m in a ‘networking’ setting.
It’s crucial to any business, since our profit lies in the pockets of everyone else. If I have a valuable service or good, I can sell more by reaching more people. Networking lets you be valuable to more people. If you’ve built a business model around being paid for value (and you should), this will result in more profit for you and your organization.
Click here for the whole interview.
See also: First Impressions and Networking = Learning + Sharing
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